Use Meaningful Hyperlink Text (PPT)

Hyperlinks should inform users where clicking the link will actually take them.

E.g., Use George Mason University Home Page opens a new window as opposed to http://www.gmu.edu opens a new window.
E.g., Avoid URLs and non-specific references like “click here” or “read more”

To create meaningful hyperlink in Microsoft 365 PPT, do the following:

Select the URL that you would like to replace with meaningful hyperlink text.
Go to the Insert tab. Select Links.

Navigate to Link button PowerPoint 365

Enter the descriptive link text in Display text textbox.
Enter the URL in the Address textbox.

add meaningful hyperlink text in PowerPoint 365

Click Insert.

Why is this important?

Screen reading applications allow users to list the links on the page in a separate dialog window. This feature allows a user to quickly scan through all of the links on a web page. Unfortunately, it also strips away the surrounding content leaving the user only with the link text provided.

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